Canadian Tire Money, the best loyalty program? Among all loyalty programs, it is my belief that Canadian Tire has one of the most straight forward, simple and easy to use programs. The concept of it being that for every purchase you make in store, you get a percentage back in Canadian Tire money. You canContinue reading “Canadian Tire Loyalty Program”
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About Airmiles.
Next up, in our breakdown of loyalty programs is Airmiles. This is one of the most confusing loyalty programs I’ve ever experienced. I remember the first time I got an Airmiles card, I was very excited because I was under the impression that the points you collected equated to actual miles on the air. IContinue reading “About Airmiles.”
Shoppers Drug Mart’s Optimum Points
The first company we shall be taking a look into is Shoppers Drug Mart, and their loyalty programs is commonly known as Optimum Points. It is a system that gives you 15 points for every dollar spent, and after you hit a certain amount of points, you can redeem those points for cash discounts onContinue reading “Shoppers Drug Mart’s Optimum Points”
An introduction…
Hello! My name is Paula Guajardo, and in this blog we are here to talk about different stores loyalty programs, and how those affect customers, and benefit the companies that set them in place. So, if you are interested please stick around and read what I’ve found out! Stay tuned for the next post wereContinue reading “An introduction…”
Exploring Business Strategies for Customer Loyalty 